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Employer Brand Lead

  1. Human Resources
  2. Permanent

Store Support Centre, Ruddington, Nottingham

Hours per week:



Role overview

We are seeking a creative and strategic Employer Brand Lead to join our team. This role is pivotal in shaping and promoting our employer brand to attract top talent and strengthen our position as an employer of choice. You will be responsible for developing and executing comprehensive employer branding strategies that resonate with current and potential employees.
This is a hybrid role with three days out of our Ruddington, Nottingham head office.

Who are we?

We are Vision Express - with over 550 stores across the UK and Ireland, we have something for everyone. Whether you want to work in a busy city centre flagship, a smaller village store or in one of our coastal locations, we're sure we will have the perfect solution for you!

Did you know, we are also part of the EssilorLuxottica family? EssilorLuxottica is the global leader in the design, manufacture and distribution of lenses, frames and sunglasses! We are home to the most loved and widely-recognised vision care and eyewear brands in the world. Their priority eyewear brands include Ray-Ban, Oakley, Costa, Vogue Eyewear, Persol and Oliver Peoples, complemented by over 20 prestigious licensed brands.

About the role?

  • Strategic Development: Craft and implement an employer branding strategy aligned with our company's values, mission, and business goals.
  • Content Creation: Develop engaging content (videos, blog posts, social media posts, etc.) that showcases our company culture, employee stories, and workplace environment.
  • Campaign Management: Plan and execute employer branding campaigns across various channels including social media, job boards, and industry events.
  • Stakeholder Collaboration: Work closely with HR, Marketing, and Communications teams to ensure consistency and alignment in branding efforts.
  • Market Research: Conduct research on industry trends, competitor activities, and candidate preferences to keep our employer brand strategy fresh and relevant.
  • Metrics and Analysis: Track, measure, and report on the effectiveness of employer branding initiatives, using data to drive improvements.

Anything else you should know?

  • Pension scheme
  • Life Assurance
  • Free eyewear annually with eligibility from day one of joining us!
  • Free parking for all Vision Express colleagues
  • Opportunities to get involved in the OneSight EssilorLuxottica Foundation
  • Discounts for friends and family
  • Employee Assistant Program offering confidential support and advice on everything from financial support to emotional support and everything in-between
  • 33 days annual leave - increasing with your length of service, plus the opportunity to buy or sell holiday
  • Flexible health related benefits, such as; Health Cash plan, Additional Life cover, Critical Illness cover and Dental Plan
  • Opportunities to join a company wide community with peer to peer knowledge, sharing and collaborating through our internal channels
  • Flexible lifestyle benefits, such as; Gymflex, Dining Cards, Discounted Travel Insurance, Experience Days, and even discounted bicycles through our Cycle to Work Scheme
  • And so much more!